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High Street Dreams

Jo and Kay founded Flibberty in 2008, initially selling at small gift fairs around Shropshire. They took a huge step to have a stand at the Country Living Christmas Fair in Islington and it paid off, as they were contacted by the BBC and invited to apply to appear on the new High Street Dreams TV show.

High Street Dreams

Being rather naïve (they did hail from deepest darkest rural Shropshire) they auditioned without really knowing what they were doing! A famous quote from this time was when invited to tell Jo Malone into camera why they should be selected, they both chorused “Joe…who’s he?’!!

Now they know exactly who Jo Malone is and even bought some of her perfume! They also worked closely with the lovely Nick Leslau and the inspirational David Strang, their mentor.

High Street Dreams helped to improve flibberty and prepare Jo and Kay to pitch to a high street retailer, The Entertainer. The Entertainer launched their Den Kit in a handful of stores across the UK .

Since appearing on this BBC TV show Flibberty has gone from strength to strength and now supplies over 15 prestigious retailers with a range of our products including John Lewis and the Eden Project. It keeps us very busy!